1
0
Support the library.
Your support helps keep books free for everyone ❤️
📍 Noticed
Advertising and Integrated Brand Promotion
by Thomas O'Guinn
Sponsored
Synopsis
Place yourself in the midst of today's fast-paced exhilarating world of advertising with ADVERTISING AND INTEGRATED BRAND PROMOTION, 8E. This cutting-edge approach provides intriguing insights into advertising in today's world. You see how strong advertising is the result of hard work and careful ...
Place yourself in the midst of today's fast-paced exhilarating world of advertising with ADVERTISING AND INTEGRATED BRAND PROMOTION, 8E. This cutting-edge approach provides intriguing insights into advertising in today's world. You see how strong advertising is the result of hard work and careful planning. A leader for its emphasis on integrated brand promotion, this edition combines a solid understanding of advertising strategy and important theory with hands-on practice. Advertising strategy comes to life with dynamic visuals and examples from today's most contemporary ads. Coverage of the latest practices and industry developments highlights social media, design thinking, and globalization. The book focuses on real advertising practice with content that follows the same process as an advertising agency. Accompanying MindTap provides integrated discussion of video and other medium.
You May Also Like
![FM 3-05.70 Survival Handbook: [Annotated] Master the Art of Survival — The Official U.S. Army Guide to Endurance in Any Environment](https://m.media-amazon.com/images/I/81qWeQIR19L.jpg)
FM 3-05.70 Survival Handbook: [Annotated] Master the Art of Survival — The Official U.S. Army Guide to Endurance in Any Environment
U.S. Department of the Army
Lonely Planet Pocket Tenerife 2 (Pocket Guide)
Lucy Corne
Goblin Slayer, Vol. 9
Kumo Kagyu
The First Taste: A Forbidden Billionaire Romance Collection
Vivian Wood
Claudius the God and His Wife Messalina
Robert Graves
Love, Holly
Emily Stone
